Danone Light and Free

 

Danone Light and Free

 

One of the many wonderful perks about blogging is getting invited to some fab events by really great brands.  Probably one of the most frequently asked questions I receive is what is it like to attend these great launches and events, so I thought it would be fun to start sharing a few of the best with you.

When an invite from Danone pinged into my inbox to celebrate the launch of their new Light and Free yoghurt I knew immediately it was a must go.  So last Thursday morning I headed over to Frame in Shoreditch (in the nicest Uber ever), although of course, typical London traffic meant I arrived fashionably late.

 

Danone Light and Free

 

The day began with a quick talk about what made the new Danone Light and Free yoghurt special but to be honest they had me 0% fat and 0% added sugar.  We then got to watch the world premier of the advert which set the tone for the rest of the morning; have a quick watch of it and you’ll see what I mean.

 

 

Shortly afterwards we were whisked off into two groups for two separate activities.  I was labelled one of the blueberries which meant we were off to have our photos taken first.  The aim of the shoot was to mimic the advert and create a photo in which our shadow is off on its own doing it’s own crazy thing!

 

Danone Light and FreeDanone Light and FreeDanone Light and Free

 

Here are a few of the finished results in case you’re wondering what an earth I’m talking about.  I assure you I was pretty bemused by it to begin with too but in the end I LOVED the results and shooting it couldn’t have been more fun!

 

Danone Light and FreeBinky_Danone_79

 

Between activities we got to mingle and meet Binky from Made In Chelsea, who has been working closely with Danone.  She was as lovely and warm off camera as she is on.  I was really impressed by how she made the effort to talk to everyone about anything and everything from her career to makeup to our blogs.

 

Danone Light and FreeDanone Light and FreeDanone Light and Free

 

Soon we were rounded up for our second activity and it was time to get our sweat on!  We had a 30 minute rebound class which involved jumping on mini trampolines to some pumping music.  To be honest I was left pretty tired after a minute of jumping on the main trampoline for the shoot, so the exercise-phobe in me was very apprehensive.

As it turns out it was one of the most fun workouts I’ve done and in half hour stints it’s surprisingly doable.  Frame has locations in Shoreditch, Queens Park, Kings Cross and Victoria so if you’re looking for a workout which doesn’t involve being shouted out by a drill sergeant or being forced to do wayyy too many push ups then this could be for you.

 

Danone Light and FreeDanone Light and FreeDanone Light and FreeDanone Light and Free

 

Finally it was time for my favourite part of any day… eating! A healthy lunch was laid on for us, think plenty of green looking juices which aren’t really my thing.  Thankfully it was salvaged by the delicious Light and Free yoghurt which was not a letdown and I helped myself to plenty of it!  Having sampled one of each flavour (yes, I am a piglet), I particularly recommend the Peach Passion Fruit.

You’ll probably notice this is the point at which all the bloggers are glued to their phones and cameras trying to get that perfect shot, after all that is why we’re here, and you got to do it for the Insta!

 

Danone Light and FreeDanone Light and FreeDanone Light and FreeDanone Light and FreeDanone Light and Free

 

I hope you enjoyed this look into what I got up to with Danone at Frame.  As this is my first events style post let me know if you have any feedback, for example is there anything you’d like to know more or less of?  Or wether this is even something you want to see at all on That New Dress.

Finally I want to say thank you to Danone for having me.  It truly was such a fun event and I literally left bouncing for joy!

 

 

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54 Comments

    • thatnewd May 20, 2016 / 1:52 pm

      It really was! Have a lovely week too xx

      • Sue February 11, 2017 / 10:12 pm

        Hi there. Lovely fresh bright fun ad. Where was the white blouse with the lace front panel from, do you know?

        • thatnewd February 12, 2017 / 3:59 am

          I’m so sorry, I don’t I’m afraid xx

    • thatnewd May 20, 2016 / 1:54 pm

      Definitely, I feel very lucky to get to go to these kind of events! Thank you for the lovely comment xx

    • thatnewd May 20, 2016 / 1:55 pm

      Haha thank you so much, such a sweet comment xx

    • thatnewd May 20, 2016 / 1:55 pm

      It really is, you should definitely try Light and Free. Tastes great especially given there is 0% fat and 0% added sugar xx

  1. Jalisa May 17, 2016 / 3:24 pm

    This looks like such a fun event, I know you must of had a blast! I love the whole concept of the campaign. Thanks so much for sharing, beauty, and I hope you’re having the best start to your week so far!

    XO,

    Jalisa
    http://www.thestylecontour.com

    • thatnewd May 20, 2016 / 1:56 pm

      It really was a blast! Hope you’re having a lovely week too! xx

  2. Brenda Brooks May 17, 2016 / 3:45 pm

    Oh wow!! Looove this post, I’ve always wanted to attend one of these fashion events to get in touch with other bloggers (: It seems like you had a lot of fun! Be sure to check out the giveaway on my blog, it’s quite easy to participate!! Last 3 days to do it! Live. Laugh. Love & Make Up – Giveaway

    • thatnewd May 20, 2016 / 1:57 pm

      One of the perks of attending these kind of events is definitely meeting new bloggers. I’ve made great friends through them. Just keep doing what you are doing and I’m sure the event invites will start rolling in! xx

    • thatnewd May 20, 2016 / 1:57 pm

      Thank you so much lovely xx

    • thatnewd May 20, 2016 / 1:57 pm

      Thank you, it really was a lot of fun xx

    • thatnewd May 20, 2016 / 1:58 pm

      Thank you hun, it really was a great event! xx

    • thatnewd May 20, 2016 / 1:58 pm

      Yes definitely, so yummy and fat free with no added sugar! xx

    • thatnewd May 20, 2016 / 1:59 pm

      Haha it was really different, I was so surprised by it! Thank you for the lovely comment xx

    • thatnewd May 20, 2016 / 2:00 pm

      Oh really, then you should absolutely try this new launch! SOOO yummy! xx

    • thatnewd May 20, 2016 / 2:01 pm

      Pleasure! I hope you liked it! Definitely interactive, it’s so great to get invited to something which is so creative xx

    • thatnewd May 20, 2016 / 2:02 pm

      Thank you so much for the lovely comment xx

  3. Chanel May 18, 2016 / 7:12 am

    What a fun event, looks like you had a blast! I love the Light & Free packaging, how cute.

    xox
    Chanel
    Je M’appelle Chanel

    • thatnewd May 20, 2016 / 2:02 pm

      The packaging is adorable. I love the whole branding of it, every time I see the advert on TV it makes me smile! xx

    • thatnewd May 20, 2016 / 2:03 pm

      Thank you sweetie xx

    • thatnewd May 20, 2016 / 2:03 pm

      Haha yea we were all definitely pretty happy! Thank you for the lovely comment xx

    • thatnewd May 20, 2016 / 2:04 pm

      It was SO much fun! If you like their yoghurt you need to try Light and Free, so yummy and no fat or added sugar! xx

  4. Lili May 18, 2016 / 5:48 pm

    What a fun event! I’d love to try that trampoline workout! And it must have been fun getting to try all the different flavours!
    ~Lili
    http://www.thefashionsalt.com

    • thatnewd May 20, 2016 / 2:06 pm

      Trampolining is SO fun, cannot recommend it enough! I’m not an exercise fan but I really enjoyed the class xx

    • thatnewd May 20, 2016 / 2:07 pm

      Thank you sweetie xx

    • thatnewd May 20, 2016 / 2:07 pm

      Thank you so much!! xx

    • thatnewd May 20, 2016 / 2:07 pm

      Such a great launch and so much fun! Thank you for the lovely comment xx

    • thatnewd May 20, 2016 / 2:08 pm

      Definitely worth try, it’s delicious and fat free! xx

    • thatnewd May 20, 2016 / 2:08 pm

      Thank you so much darling xx

  5. Tristan | Gold Lion Style May 19, 2016 / 9:36 pm

    This looks like it was soo fun! I think group workout activities like this are so rewarding and easier to get on board with than trying to do it yourself. Really enjoyed this post!

    • thatnewd May 20, 2016 / 2:09 pm

      SOO HAPPY you enjoyed it! I agree about group workouts, especially if it’s amongst friends xx

  6. Matlab September 18, 2016 / 3:45 pm

    it is very fun.Gorgeous photos like always, love it. :

    • thatnewd September 20, 2016 / 7:20 pm

      Thanks doll xx

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